Azure FinOps for SMBs: what it is and how to start

FinOps sounds like something for large companies with their own cloud team. But the question behind it is the same for every organisation: are we paying in Azure for what we really use, and who keeps an eye on it? This is how to approach Azure FinOps, even without a FinOps team.

Published · AzureScan

Did your Azure savings actually happen?When you click the video, YouTube (Google) loads it. From then on, YouTube's cookies and privacy policy apply.

What is FinOps?

FinOps, a blend of finance and DevOps, is the way of working where IT, finance and management decide on cloud costs together. The goal isn't to spend as little as possible, but to get as much value as possible from every euro that goes to the cloud. The framework is maintained by the FinOps Foundation, part of the Linux Foundation.

The difference with classic IT budgeting: in the cloud, anyone with the right permissions can create costs in a few clicks, and the bill only arrives afterwards. FinOps makes sure those costs are visible, someone owns them, and they are steered on regularly.

The three phases of FinOps

FinOps isn't a one-off project but a cycle of three phases that you go through again and again:

PhaseThe questionIn Azure
InformWhere does the money go, and why does it change?Cost analysis by resource, subscription and tag; allocating costs to projects or customers
OptimizeWhere are we paying for something we don't need (this much of)?Rightsizing VMs, cleaning up unused resources, reservations, savings plans and Azure Hybrid Benefit
OperateHow do we keep it that way?Budgets and alerts, agreements on tags, a fixed moment to review costs

Why Azure FinOps matters for SMBs too

In a small or mid-sized business, there is rarely anyone looking at cloud costs full-time. The IT lead or IT partner builds the environment, and the bill goes to accounting. In between, nobody notices that a test VM has been running for a year, or that disks were left behind after a migration. So the bill rises in small steps, each too small to notice on its own. This article covers the eight causes we see most often.

That's exactly why FinOps is worthwhile for smaller organisations: the savings are often found quickly, and a little structure is enough to keep them.

Azure FinOps with the built-in tools

Azure already has quite a lot on board:

Where it goes wrong in practice

The tools are there, but they take time and expertise that SMBs rarely have to spare. Advisor says a VM is too large, but not what the risk of resizing is, who should decide, or whether the saving actually showed up on the bill afterwards. Cost analysis shows that costs rose, but not which change caused it. Without a clear owner and a fixed rhythm, recommendations are left lying.

Azure FinOps in five steps

FinOps for MSPs

If you manage Azure for several customers, FinOps becomes a service you can offer: each customer gets insight into their own costs, you work out the savings, and the customer decides. Read more about AzureScan for MSPs.

Curious what your Azure environment could save?

In a no-obligation introduction we look at your situation and show AzureScan in action.

Contact us →